Huttons comments on Sep 2026 developers’ sales

Launches and Sales

Sales in Sep 2026 spiked after the Lunar Seventh Month.

Developers sold 296 units in Sep 2026, 93.5% higher than the previous month and 16.1% higher than Sep 2025.

Of the 296 new homes sold in September 2026, 19 were landed properties—the highest monthly volume since Apr 2018. Significant wealth accumulation over the years has enabled more Singaporeans, many already staying in private residential property, to purchase new landed homes. Meanwhile, the price premium for a new terrace home over a resale unit narrowed to 20.8% in 3Q 2026, down from 27.7% in the previous quarter, prompting buyers to consider a new terrace home.

The number of units launched for sale in Sep 2026 was 158, 36.2% more than Aug 2026 and 7.9 times more than a year ago.

Developers were estimated to have launched 4,790 units in the first nine months of 2026 (9M 2026), 41.9% lower than the 8,247 units in the same period in 2025. Sales were estimated at 5,334 units in 9M 2026, 30.4% lesser than the 7,669 units sold in 9M 2025.

Launch and Sold Units (excl EC) in last 12 months

Source: URA, Huttons Data Analytics (data downloaded on 15 Oct 2026)

Purchases by Market Segments and Price Range

Amberwood at Holland was the sole project launch in Sep 2026. The first project in the Holland Plains private residential enclave launched 70 units and sold 24 units.

More than 60% of the units sold were 4-bedroom and 5-bedroom units, showing the appeal of Amberwood at Holland to families. 2/3 of the units sold in Amberwood at Holland were priced above $3 million. The larger quantum may have limited the demand pool. The median quantum of units sold in the CCR rose to $3.1 million in Sep 2026, 56.8% higher than the previous month.

Luxus Hills moved 18 terrace houses while Belgravia Ace which obtained its temporary occupation permit in Sep 2026 sold 9 semi-detached strata landed units. That pushed up the median quantum of units sold in the OCR to $3.2 million.

In the RCR, Terra Hill, The Sen, Union Square Residences and The Continuum were among the best-selling projects.

For the month of Sep 2026, sales in the RCR made up almost 44.3%, the OCR 42.2% and the CCR 13.5%. The OCR and RCR remained as the favoured market segments due to their entry prices.

Top Projects by Sales in Sep 2026

Source: URA, Huttons Data Analytics as of 15 Oct 2026

Singaporean buyers made up 87.0% of the purchases in Sep 2026.

With larger quantum deals in Amberwood at Holland, Belgravia Ace and Luxus Hills sealed in Sep 2026, almost 65% of the transactions were in the price range of $2.5 to below $10 million.

The top deal in Sep 2026 was the sale of a 2,088 sq ft unit in Skywaters Residences to a Singaporean for $11.48 million. This was followed by the sale of 2 semi-detached homes in Upper Neram Road and Aida Street for $8.9 million and $8.6 million, respectively.

Purchases by Residential Status and Price Range in Sep 2026

Source: URA, Huttons Data Analytics as of 15 Oct 2026

Purchases by Foreigners

There were 6 purchases by foreigners in Sep 2026, one of which was a unit in UpperHouse at Orchard Boulevard in the CCR sold for more than $7 million. The other purchases were all in the RCR.

Proportion of Purchase by Foreigners

Source: URA, Huttons Data Analytics as of 15 Oct 2026

Executive Condominiums (EC)

Developers sold 23 EC units in Sep 2026 at a median price of $1,833 psf. Unsold EC units was 142 as of end-Sep 2026.

Outlook

According to flash estimates from the Ministry of Trade and Industry (MTI), Singapore’s economy grew by 5.4% year-on-year in 3Q 2026, with continued expansion expected through 2027. This has prompted most economists to raise their economic forecasts for 2026.

Although interest rates have recently edged up, historical data indicates this will have minimal impact on new home demand.

Three private residential projects will book sales in 4Q 2026.

The Serra Residences is one of the two major freehold projects in the CCR in 2026. Freehold projects are extremely scarce in Singapore as they are dependent on developers redeveloping their freehold landbank or a successful enbloc of a freehold development.

Thomson Reserve is a highly anticipated mega project in the Thomson area. Priced from $1.544 million or $2,608 psf, the project is set to capture a broad cross-section of the market, including savvy investors, first-time homebuyers, and owner-occupiers. Response to the project is expected to be over-whelming.

The Park Residence is a 43-unit ultra luxury freehold project in Stevens Road, featuring large format units of more than 4,000 sq ft.

Sales in Oct 2026 is estimated to be more than 1,500 units.

In Dec 2026, the first EC project in Woodlands since 2014, Wynwood Grand will open for e-applications. Booking will take place in Jan 2027.

Developers are estimated to launch up to 6,300 private residential units in 2026, the lowest since 2024. This is 45.1% lower than 2025’s 11,482 units.

Barring unforeseen circumstances, transaction volume is estimated to be around 7,000 units. This is the first time since 2022 that developers have sold more compared to units launched. It shows the strong desire among buyers to own a new private home.

Prices are estimated to grow between 3% and 4% in 2026.

Upcoming Projects in 4Q 2026

* in alphabetical order followed by chronological order

Source: URA, Huttons Data Analytics as of 15 Oct 2026

Upcoming Projects in 1Q 2027

* in alphabetical order followed by chronological order

Source: URA, Huttons Data Analytics as of 15 Oct 2026

Source: Huttons Group